Socio-Economic Research Bulletin 2023, 3-4 (86-87), 48-58
Open Access Article
Pohrishchuk Borys
Doctor of Economics, Professor, Director of Vinnytsia Educational and Scientific Institute of Economics of the West Ukrainian National University, Ukraine, e-mail: pohrishchuk70@gmail.com, ORCID ID: https://orcid.org/0000-0001-6974-1083
Melnyk Victoriia
Doctor of Economics, Professor of Economics, Accounting and Taxation Department, Vinnytsia Educational and Scientific Institute of Economics of the West Ukrainian National University, Ukraine, e-mail: melnyk.vc@gmail.com, ORCID ID: https://orcid.org/0000-0002-8587-1192
Trachuk Oleksandr
Роstgraduate student of the Marketing Department, West Ukrainian
National University, Ukraine, e-mail: oleksandrtrachuk2023@ukr.net, ORCID ID: https://orcid.org/0009-0000-2869-8728
Pohrishchuk, B., Melnyk, V., & Trachuk, O. (2023). Social entrepreneurship in the development of ecologically oriented economy of Ukraine [Sotsialne pidpryiemnytstvo v rozvytku ekolohoorientovanoi ekonomiky Ukrainy], Socio-economic research bulletin; Vìsnik socìal’no-ekonomìčnih doslìdžen’ (ISSN 2313-4569), Odessa National Economic University, Odessa, No. 3-4 (86-87), pp. 48-58.
The article investigates the concept of social entrepreneurship in the development of an environmentally-oriented economy through the disclosure of the essence, characteristics, organizational aspects of the development of social entrepreneurship and the determination of the impact of social entrepreneurship on solving issues of socio-economic development and greening of production. In the conditions of a full-scale war, resource limitations and ecological cataclysms, slowing down of economic growth and growing demands for business socialization, scientific searches for a balance between economic, ecological and social effects and ensuring the formation of regulatory mechanisms are particularly relevant. The theoretical and methodological basis of the research is a system-complex method of learning and the use of such techniques and methods as: monographic, historical, logical, analytical, comparative, constructive, generalization. The authors differentiated the functional types of ecologically oriented enterprises according to the areas of activity and proposed key aspects of strategic planning and the involvement of financial resources in the activities of social enterprises. It was determined that social entrepreneurship is a catalyst for the creation of a powerful resource of professional development and personal recovery, where the ecologically oriented direction is the most system-providing in solving the strategic tasks of human life. The main sources of financial support for social entrepreneurship are defined as: investments from founders, credit resources, profit from entrepreneurial activity, domestic and international grants, public funding, non-material assistance of partners, networking, subsidizing and other sources. Based on the results of the research, a set of organizational measures for the functioning of social entrepreneurship was formed regarding: improvement of regulatory and legal support; strengthening partnership relations between government and business; attraction of investment resources; providing access to markets; scaling up service delivery and increasing social responsibility. It was determined that it is advisable to develop the environmental activities of social enterprises in such directions as: environmental education, innovative activities, production of environmentally safe products and provision of services, resource conservation, energy efficiency. It has been proven that at the level of strategic planning of social entrepreneurship, it is necessary to implement a number of tasks related to the formation of the mission and goals of the activity; obtaining education in the field of ecological and economic development, increasing the professional level of employees; study of practical experience of social entrepreneurship; integration, finding like-minded people to realize common goals, creating new products and promoting innovations, as well as support from the state, specialized business organizations, accelerators, and the community.
social entrepreneurship; social responsibility; social business; ecologically oriented economy; investment support; financial resources; sustainable development.
JEL classification:А130; М210; О130; DOI:https://doi.org/10.33987/vsed.3-4(86-87).2023.48-58
UD classification: 316.334.22: 330.15
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